{"title":"New In","description":"\u003cp\u003eJust landed and full of personality. These New In picks are ready to show off, tag along, and steal the spotlight.\u003c\/p\u003e","products":[{"product_id":"sofia-the-plush-sitting-sloth-22cm-sof190","title":"Sofia The Plush Sitting Sloth 22cm","description":"The Sofia The Plush Sitting Sloth 22cm is a cuddly companion, perfect for snuggling during story time or naptime. This adorable sloth features soft brown fur and a sweet, friendly face that will capture hearts of all ages.\u003cbr\u003e\u003cbr\u003eSofia the sloth is soft, sleepy and happiest when she's curled up on a branch for a very long nap. She loves slow mornings, gentle yawns, and doing as little as possible- especially if it means avoiding work like leaf gathering and nest tidying. But even though she moves at her own relaxed pace, her heart is huge. Sofia is fiercely loyal to her sloth family and jungle friends. If someone needs her, she will climb, stretch and do whatever it takes, no matter how long it takes. \u003cbr\u003e\u003cbr\u003eShe may be slow, stubborn about chores, and always ready for another rest, but her love is steady, warm and unshakeable. Sofia the Sloth proves that kindness doesn't need speed to be strong.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53058533065042,"sku":"SOF190","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF190_greybg.jpg?v=1776177974"},{"product_id":"rick-the-plush-sitting-rhino-22cm-sof188","title":"Rick The Plush Sitting Rhino 22cm","description":"The Rick The Plush Sitting Rhino 22cm is an adorable soft toy that makes a delightful companion for children and adults alike. \u003cbr\u003e\u003cbr\u003eRick the Rhino is a powerhouse with a heart of gold, known for his incredible strength and unshakeable determination. Protective to his core, he keeps a watchful eye on his family and friends, always ready to charge in when someone needs support. \u003cbr\u003e\u003cbr\u003eDespite his tough exterior, Rick is a gentle giant who loves to learn new things-especially anything that involves tools, building, or clever DIY tricks. Give him a challenge and he'll tackle it head-on, snorting with focus until he masters it. Whether he's fixing a fence, crafting a clever gadget, or helping a neighbour with a big project, Ricks can-do spirit and loyal nature make him the rhino everyone relies on.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53062437011794,"sku":"SOF188","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF188_greybg.jpg?v=1776178793"},{"product_id":"vally-the-plush-red-dragon-23cm-sof198","title":"Vally The Plush Red Dragon 23cm","description":"The Vally The Plush Red Dragon 23cm is an adorable, huggable companion that will spark imagination and bring joy to playtime. \u003cbr\u003e\u003cbr\u003eMeet Vally the Red Dragon, a mighty, flame-bright hero who looks fierce on the outside but is a complete softie at heart. Strong, brave, and striking, Vally carries himself with pride-especially when it comes to his homeland. Deeply patriotic, he treasures his heritage and loves sharing stories, traditions, and fiery legends passed down through his family.\u003cbr\u003e\u003cbr\u003eDespite his powerful presence, Vally is gentle, polite, and endlessly loyal. Hes the first to offer help, whether its lifting something heavy, solving a problem, or simply giving a comforting wing-hug. His heart is as warm as his fire, and he values kindness above everything.\u003cbr\u003e\u003cbr\u003eWith courage, warmth, and unwavering devotion, Vally brings strength and love wherever he soars.\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53064177942866,"sku":"SOF198","price":16.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF198_greybg.jpg?v=1776178975"},{"product_id":"dan-the-plush-diplodocus-36cm-sof185","title":"Dan The Plush Diplodocus 36cm","description":"The Dan The Plush Diplodocus 36cm is an adorable, huggable dinosaur companion that children will love snuggling up with day and night.\u003cbr\u003e\u003cbr\u003eMeet Dan the Diplodocus, a gentle giant with a cheeky grin and a heart as long as his tail. Dan is famously laid back-so relaxed he practically drifts through the day-but dont be fooled by his calm pace. He's full of mischief, always ready with a playful nudge or a joke to make his friends laugh.\u003cbr\u003e\u003cbr\u003eA fussy eater, Dan insists on only the crispiest leaves and the sweetest greens, turning his nose up at anything less than perfect. But when it comes to friendship, hes anything but picky. Dan is incredibly loyal, fiercely protective, and always there when someone needs him. And if trouble comes calling, this easy-going dino isnt afraid to stand tall and pick a fight when it matters.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53064357151058,"sku":"SOF185","price":18.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF185_greybg.jpg?v=1776179041"},{"product_id":"lucy-the-plush-cow-23cm-sof155","title":"Lucy The Plush Cow 23cm","description":"The Lucy The Plush Cow 23cm is an irresistibly adorable soft toy, making it a delightful and thoughtful gift for children, animal lovers, or anyone who appreciates cute and cuddly companions. \u003cbr\u003e\u003cbr\u003eMeet Lucy the Cow, a shy, gentle sweetheart with a heart as soft as fresh meadow grass. She adores being close to her family and friends, finding comfort in their company and joy in making them smile. Thoughtful to her core, Lucy loves creating little handmade gifts-though she often gets wonderfully distracted while searching for the perfect present to brighten someones day.\u003cbr\u003e\u003cbr\u003eHer happiest moments are spent on crisp, sunny countryside walks, trotting through fields in search of pretty treasures, shiny pebbles, and anything that sparks her imagination. And nothing delights Lucy more than a field full of daisies. To her, theyre the friendliest flowers-cheerful, jolly, and full of light, just like she hopes to be.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53064554873170,"sku":"SOF155","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF155_greybg.jpg?v=1776250430"},{"product_id":"alex-the-plush-alligator-sof194","title":"Alex The Plush Alligator","description":"Alex The Plush Alligator 23cm is a smooth and stylish Softies character, designed to spark imagination while offering a wonderfully soft and cuddly companion for playtime and downtime alike.\u003cbr\u003e\u003cbr\u003eMeet Alex the Alligator, the smoothest reptile in the bayou. With effortless swagger and a mischievous twinkle, he brings charm wherever he goes. A natural-born swimmer, Alex glides through the water with sleek, graceful ease—whether he’s practising his backstroke, diving for treasures, or floating in the sunshine with his shades on. What truly defines Alex is his style. He’s never seen without something suave: crisp bow ties, polished loafers, or even a velvet jacket for evening strolls. Confident, kind, and playfully refined, Alex turns ordinary moments into mini adventures and brings flair and fun to everyone he meets.\u003cbr\u003e\u003cbr\u003eDiscover the Softies collection for more heartwarming gifts celebrating childhood's precious moments.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53064897167698,"sku":"SOF194","price":17.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF194_greybg.jpg?v=1776250600"},{"product_id":"pedro-the-plush-pig-23cm-sof156","title":"Pedro The Plush Pig 23cm","description":"The Pedro The Plush Pig 23cm is an adorable and cuddly companion, perfect for animal lovers of all ages. \u003cbr\u003e\u003cbr\u003ePedro the Pig is the cutest little piglet on the farm, bursting with energy and enthusiasm from the moment he wakes up. He zips from pen to pasture with a joyful squeal, always excited to see his friends-of which he has many. \u003cbr\u003e\u003cbr\u003ePedro is surprisingly fluent in all sorts of animal languages, from moo to cluck to neigh, which makes him a beloved visitor among every farm family. He adores travelling around to socialise, share stories, and of course find the perfect muddy puddle. Pedro dreams of a life filled with fun, friendship, and long afternoons rolling contentedly in the mud. Hard work isnt his style-hed much rather spread happiness, laughter, and a little bit of harmless mischief wherever he goes.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53065020375378,"sku":"SOF156","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF156_greybg.jpg?v=1776250673"},{"product_id":"chilli-the-plush-red-panda-23cm-sof160","title":"Chilli The Plush Red Panda 23cm","description":"The Chilli The Plush Red Panda 23cm is a cuddly companion, perfect for animal lovers of all ages.  \u003cbr\u003e\u003cbr\u003eChilli the Red Panda is the cutest little creature in the jungle, with russet-red fur, bright button eyes, and a fluffy striped tail that sways like a banner of cheer wherever he goes. Sweet-natured and endlessly curious, Chilli loves exploring treetops, sniffing out new adventures, and making friends with every animal he meets. Despite his tiny size, he has a huge personality-playful, cheeky, and full of warmth. Chilli adores curling up for cosy naps, nibbling on tasty treats, and practising his adorable little poses that melt hearts instantly. \u003cbr\u003e\u003cbr\u003eWhether he's climbing, cuddling, or causing gentle mischief, Chilli brings joy to the whole jungle, proving that the smallest creatures often have the biggest charm.\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53065028075858,"sku":"SOF160","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF160_greybg.jpg?v=1776250731"},{"product_id":"sunny-the-plush-long-leg-baby-blue-bunny-30cm-sof212","title":"Sunny The Plush Long Leg Baby Blue Bunny 30cm","description":"The Sunny The Plush Long Leg Baby Blue Bunny 30cm is an adorable soft toy that will delight children and grown-ups alike with its charming design.\u003cbr\u003e\u003cbr\u003eSunny the Bunny is a bright bundle of happiness hopping through the meadow, her name shining just as cheerfully as her personality. With soft, golden-tinged fur and big, sparkling eyes, she brings warmth and colour wherever she goes. Sunny loves to spread joy whether she's decorating burrows with wildflowers, encouraging friends with her upbeat giggles, or leading lively hopping races across the grass. Even on cloudy days, she finds a rainbow to share, reminding everyone that there's always something wonderful to look forward to. Her energy is contagious, her kindness endless, and her positivity lights up the whole woodland. To every creature she meets, Sunny is a ray of sunshine in bunny form - bouncy, bright, and beautifully uplifting.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53067502289234,"sku":"SOF212","price":14.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF212_greybg.jpg?v=1776250837"},{"product_id":"softies-baby-comforter-hudson-bear-light-brown-two-side-short-plush-27cm-x-27cm-sof229","title":"Softies Baby Comforter - Hudson Bear - Light Brown Two Side Short Plush 27cm x 27cm","description":"The Softies Baby Comforter - Hudson Bear - Light Brown Two Side Short Plush is a soft and comforting companion, designed with a gentle bear character and a warm, neutral colour palette.\u003cbr\u003e\u003cbr\u003eFeaturing a plush bear head and a soothing two-sided blanket, this comforter is ideal for offering reassurance during naps, bedtime routines, or quiet play.\u003cbr\u003e\u003cbr\u003eDiscover the Softies collection for more heartwarming gifts celebrating childhood’s precious moments.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53067629953362,"sku":"SOF229","price":10.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF229_greybg.jpg?v=1776254560"},{"product_id":"jen-the-plush-sitting-hen-28cm-sof193","title":"Jen The Plush Sitting Hen 28cm","description":"The Jen The Plush Sitting Hen 28cm is a charming, soft toy that makes a delightful gift for animal lovers of all ages. \u003cbr\u003e\u003cbr\u003eMeet Jen the Hen, a warm-hearted, motherly soul with a fierce independent streak. Jen adores her family and friends, caring for them with unwavering loyalty and a tenderness that makes everyone feel safe under her wing. She feels deeply, loves boldly, and isnt afraid to show her emotions-especially when it comes to the ones she cherishes most.\u003cbr\u003e\u003cbr\u003eBut dont mistake her sweetness for softness. Jen is empowered, confident, and never afraid to stand tall for whats right. Her creative spirit shines in everything she does, from decorating the coop to dreaming up new ideas that make her little world brighter.\u003cbr\u003e\u003cbr\u003eWith her charm, talent, and natural flair for drama, Jen is always the star of the show-onstage or off.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53069863387474,"sku":"SOF193","price":20.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF193_greybg.jpg?v=1776250952"},{"product_id":"phil-the-plush-puffer-fish-30cm-sof195","title":"Phil The Plush Puffer Fish 30cm","description":"The Phil The Plush Puffer Fish 30cm is an adorable, huggable companion, perfect for bringing smiles to both children and adults alike.\u003cbr\u003e\u003cbr\u003eMeet Phil the fish - a brave and fearless kind of guy! His favourite activity is swimming, and he likes to practise different styles and diving. He dreams of being in the Olympics. Phil knows if you focus and work hard, you can achieve your dreams! \u003cbr\u003e\u003cbr\u003eHis favourite place to be is beside the seaside and collecting rocks, and investigating rock pools.\u003cbr\u003eOne day he would like to try an ice cream - hes heard good things about it from his friend Claire the Crab\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53069875249490,"sku":"SOF195","price":16.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF196_greybg.jpg?v=1776251053"},{"product_id":"tara-the-plush-long-leg-yellow-chick-30cm-sof207","title":"Tara The Plush Long Leg Yellow Chick 30cm","description":"The Tara The Plush Long Leg Yellow Chick 30cm is an adorable soft toy that will delight children and adults alike with its charming design and cuddly appeal.\u003cbr\u003e\u003cbr\u003eTara the Chick is a beautiful little swan chick with downy feathers and a heart overflowing with love. She adores her family and friends and is known as the greatest hostess on the lake, always welcoming others with warmth, sweetness, and a touch of elegance beyond her years. \u003cbr\u003e\u003cbr\u003eBut Taras true strength lies far deeper. Born with a fierce determination, incredible courage, and a passion that burns brighter than the sunrise, Tara faces every challenge head-on. Her unstoppable zest for life inspires everyone around her, reminding them that bravery comes in all sizes-and that hope can have the softest wings.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53069889012050,"sku":"SOF207","price":14.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF207_greybg.jpg?v=1776251389"},{"product_id":"softies-baby-comforter-lola-bear-white-two-side-short-plush-27cm-x-27cm-sof226","title":"Softies Baby Comforter - Lola Bear - White Two Side Short Plush 27cm x 27cm","description":"The Softies Baby Comforter - Lola Bear - White Two Side Short Plush is a comforting companion for little ones, featuring a sweet bear character and a calming white colourway with a soothing two-sided plush texture.\u003cbr\u003e\u003cbr\u003eThis cosy comforter combines a soft character head with a gentle blanket design, making it ideal for cuddles during naptime, bedtime, or quiet moments.\u003cbr\u003e\u003cbr\u003eDiscover the Softies collection for more heartwarming gifts celebrating childhood’s precious moments.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53069890290002,"sku":"SOF226","price":10.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF226_greybg.jpg?v=1776254557"},{"product_id":"leo-the-plush-lion-baby-comforter-sof234","title":"Leo The Plush Lion - Baby Comforter","description":"The Softies Baby Comforter - Leo The Lion Two Side Short Plush is a delightful companion for little ones, featuring an adorable lion design to captivate and comfort. \u003cbr\u003e\u003cbr\u003eThis charming comforter combines a soothing tactile experience with a playful aesthetic, perfect for naptime, playtime, and every moment in between. The two-sided short plush construction offers double the snuggly appeal. \u003cbr\u003e\u003cbr\u003eExplore more heartwarming gifts in the Softies collection, celebrating precious bonds and milestones.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53069893665106,"sku":"SOF234","price":10.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF234_greybg.jpg?v=1776254551"},{"product_id":"tommy-the-plush-t-rex-baby-comforter-sof235","title":"Tommy the Plush T-Rex - Baby Comforter","description":"The Softies Baby Comforter - Tommy T-Rex Two Side Short Plush is a cuddly companion designed to comfort and soothe little ones. \u003cbr\u003e\u003cbr\u003eThis adorable comforter combines a soft stuffed animal with a cosy blanket, making it the perfect snuggle buddy for naptime, playtime, and more.\u003cbr\u003e\u003cbr\u003eDiscover more heartwarming gifts in the Softies collection, celebrating precious childhood moments and milestones.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53069895106898,"sku":"SOF235","price":12.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF235_greybg.jpg?v=1776254549"},{"product_id":"shadow-the-plush-wolf-23cm-sof162","title":"Shadow The Plush Wolf 23cm","description":"Shadow The Plush Wolf 23cm is a cuddly companion with a bold look and an irresistibly soft feel, designed to bring comfort, imagination, and a touch of adventure to playtime and bedtime alike.\u003cbr\u003e\u003cbr\u003eShadow the Wolf might look big and bold on the snowy mountains, but he’s really a cuddly softie with the sweetest heart. With his fluffy grey fur and twinkly eyes, he loves exploring the sparkling winter world around him. Every morning, Shadow trots through the frosty paths to make sure all the animals are safe and happy. He helps tiny mice find warm nests, guides lost baby birds back to their families, and even shares his cosy tail with anyone feeling chilly. Though he can seem a little scary at first, Shadow is the friendliest helper in the mountains, always ready with kindness, courage, and a gentle nudge. To every creature he meets, he’s a true snowy hero.\u003cbr\u003e\u003cbr\u003eDiscover the Softies collection for more heartwarming gifts celebrating childhood's precious moments.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53070339375442,"sku":"SOF162","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF162_greybg.jpg?v=1776251445"},{"product_id":"softies-baby-comforter-sunny-bunny-blue-two-side-short-plush-27cm-x-27cm-sof231","title":"Softies Baby Comforter - Sunny Bunny- Blue Two Side Short Plush 27cm x 27cm","description":"The Softies Baby Comforter - Sunny Bunny - Blue Two Side Short Plush is a cheerful and comforting companion, featuring a friendly bunny character in a soft blue shade with a soothing plush texture.\u003cbr\u003e\u003cbr\u003eDesigned with a cuddly bunny head and a gentle two-sided blanket, this comforter is ideal for comfort during naptime, playtime, or on-the-go snuggles.\u003cbr\u003e\u003cbr\u003eDiscover the Softies collection for more heartwarming gifts celebrating childhood’s precious moments.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53070475198802,"sku":"SOF231","price":10.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF231_greybg.jpg?v=1776254546"},{"product_id":"benny-the-plush-long-leg-baby-blue-teddy-bear-30cm-sof211","title":"Benny The Plush Long Leg Baby Blue Teddy Bear 30cm","description":"The Benny The Plush Long Leg Baby Blue Teddy Bear 30cm is a delightful, huggable companion that will bring joy, comfort, and endless cuddles to little ones of all ages.  \u003cbr\u003e\u003cbr\u003eBenny the Bear may be small, but he carries himself with the swagger of a giant, especially since he is the fastest runner on the meadow! With his round tummy, super soft blue fur and mischievous grin, Benny is the woodland's ultimate entertainer. He's always the first to start a game, tell a silly joke, or lead a parade through the trees with his booming, happy laugh. His confidence makes him seem ten times bigger,and his friends adore how he fills every moment with fun and sparkle. \u003cbr\u003e\u003cbr\u003eBenny loves planning surprise picnics, organising tree-trunk talent shows, and making sure no one ever feels left out. Behind all the bravado is a warm-hearted, loyal little bear who just wants everyone to smile. With Benny around, every day feels like a party.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53070493811026,"sku":"SOF211","price":14.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF211_greybg.jpg?v=1776251494"},{"product_id":"maisie-the-plush-unicorn-20cm-sof186","title":"Maisie The Plush Unicorn 20cm","description":"The Maisie The Plush Unicorn 20cm is an enchanting soft toy that will delight unicorn lovers of all ages. Presented in a plain white gift box, Maisie makes the perfect present for birthdays, christenings or just because.\u003cbr\u003e\u003cbr\u003eMaisie the Unicorn is a strong and independent spirit, born with a shimmering confidence that glows as brightly as her magical horn. Her mind is wonderfully creative and dreamy, forever drifting through ideas, colours, and stories that she brings to life with a graceful flick of her tail. \u003cbr\u003e\u003cbr\u003eThough she moves with quiet power, Maisies heart is soft and full of love, especially for her mama, who inspires her courage and imagination. Maisie adores exploring new places, sketching patterns in the clouds, and finding beauty in the smallest moments. Determined yet gentle, bold yet thoughtful, she reminds everyone around her that true strength shines brightest when paired with kindness, creativity, and the love of family.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53070645756242,"sku":"SOF186","price":18.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF186_greybg.jpg?v=1776253526"},{"product_id":"katie-the-plush-pink-bunny-baby-comforter-sof232","title":"Katie the Plush Pink Bunny - Baby Comforter","description":"The Softies Baby Comforter - Katie - Pink Two Side Short Plush is a delightful plush toy designed to soothe little ones.\u003cbr\u003e\u003cbr\u003eThis charming comforter combines a soothing tactile experience with a playful aesthetic, perfect for naptime, playtime, and every moment in between. The two-sided short plush construction offers double the snuggly appeal. \u003cbr\u003e\u003cbr\u003eDiscover more thoughtful presents in the Softies collection, designed to celebrate life's precious new beginnings and little ones.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53070675607890,"sku":"SOF232","price":10.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF232_greybg.jpg?v=1776254543"},{"product_id":"bronte-the-plush-sitting-donkey-22cm-sof189","title":"Bronte The Plush Sitting Donkey 22cm","description":"Bronte The Plush Sitting Donkey 22cm is an adorable and cuddly companion, perfect for animal lovers of all ages. \u003cbr\u003e\u003cbr\u003eMeet Bronte the Donkey, a sweet, fluffy little dreamer named like the iconic author Emily Bronte and she certainly lives up to the literary charm. Gentle, loyal, and just a touch stubborn, Bronte is known far and wide for her love of sleep. Naps are her passion; she can drift off anywhere, from sun-warmed grass to a cosy corner of the stable, always convinced that a little rest makes life better.\u003cbr\u003e\u003cbr\u003eFamily means everything to Bronte. She adores her mum, cherishes her family, and is fiercely devoted to her friends. If someone she loves needs comfort, shes there in an instant, offering a soft nuzzle and her steady, calming presence.\u003cbr\u003eDespite her sleepy nature, Bronte has an undeniable eye for fashion. She loves anything cute, colourful, and stylish-bows in her mane, pretty blankets, and accessories that make her feel special. With her gentle heart, loyal spirit, and cosy sense of style, Bronte brings warmth, softness, and a touch of classic charm wherever she goes.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53070694842706,"sku":"SOF189","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF189_greybg.jpg?v=1776252592"},{"product_id":"harry-the-plush-sitting-horse-22cm-sof184","title":"Harry The Plush Sitting Horse 22cm","description":"The Harry The Plush Sitting Horse is an adorable soft toy that makes a charming gift for children and horse lovers alike.\u003cbr\u003e\u003cbr\u003eHarry the Horse is a warm and friendly young horse whose bright personality gallops into every room he enters. Hes happiest when playing sports with his friends, racing across fields, or joining in any game that gets everyone laughing. \u003cbr\u003e\u003cbr\u003eCurious by nature, Harry is endlessly fascinated by how things work-hell happily take apart a puzzle, a toy, or even a problem just to understand it better. With a kind heart and a gentle spirit, he always tries his best to win the affection of his friends and family, not through showing off, but by being thoughtful, loyal, and full of enthusiasm. Harrys energy is infectious, and his playful charm makes him a friend everyone treasures.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53070711783762,"sku":"SOF184","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF184_greybg.jpg?v=1776252639"},{"product_id":"rio-the-plush-sitting-rooster-28cm-sof192","title":"Rio The Plush Sitting Rooster 28cm","description":"The Rio The Plush Sitting Rooster 28cm is a charming soft toy that adds farmyard fun to playtime. \u003cbr\u003e\u003cbr\u003eMeet Rio the Rooster, an electrifying, outspoken bird with a flair as bright as his feathers. Bursting with energy and personality, Rio lives life loudly and proudly-whether hes greeting the sunrise or sharing stories from his latest adventure. A true globe-trotter, he loves exploring new places, but nothing steals his heart quite like Rio de Janeiro, the vibrant city hes named after and his favourite destination in the world.\u003cbr\u003e\u003cbr\u003eRio is obsessed with Spanish food and culture-paella, flamenco rhythms, bold colours, and stylish outfits that let him strut with confidence. Hes charming, spirited, and always ready to lead the way.\u003cbr\u003eWith his spark, swagger, and love of life, Rio turns every moment into a celebration.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53071095595346,"sku":"SOF192","price":20.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF192_greybg.jpg?v=1776252851"},{"product_id":"bob-the-plush-long-leg-light-brown-puppy-30cm-sof202","title":"Bob The Plush Long Leg Light Brown Puppy 30cm","description":"The Bob The Plush Long Leg Light Brown Puppy 30cm is an adorable stuffed companion, perfect for snuggling during story time or as a charming addition to any child's toy collection.  \u003cbr\u003e\u003cbr\u003eBob the Golden Puppy is the gentle guardian of his litter, with a warm golden coat and the softest, kindest eyes. Though hes the strongest pup of the bunch, Bob never boasts or barks loudly about it-he carries his strength with a calm, comforting confidence. When his siblings tumble into trouble, Bob is always there to nudge them upright, share his cosy fluff, or guide them safely back to Mum. \u003cbr\u003e\u003cbr\u003eHe loves quiet cuddles, warm sunbeams, and making sure everyone feels safe and cared for. His peaceful presence seems to calm even the most excitable paws around him. To his family, Bob is not just a puppy-hes their steady, loving hero, always ready to protect with a wag and a smile.\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53071109357906,"sku":"SOF202","price":14.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF202_greybg.jpg?v=1776252890"},{"product_id":"flo-the-plush-long-leg-flamingo-chick-30cm-sof208","title":"Flo The Plush Long Leg Flamingo Chick 30cm","description":"The Flo The Plush Long Leg Flamingo Chick 30cm is an adorable stuffed animal that makes a perfect gift for any occasion. \u003cbr\u003e\u003cbr\u003eFlo the Flamingo chick is a fabulously flamboyant friend who brightens every room with her gentle sparkle. With her long, graceful legs and soft rosy feathers, she moves with a calm confidence that makes everyone feel instantly at ease. Flo is funny without even trying-her silly wiggles, playful poses and cheerful chatter always bring giggles from her friends. Though she loves to stand out with her colourful flair, she has a wonderfully warm heart and a peaceful nature that makes her the perfect cuddle companion. \u003cbr\u003e\u003cbr\u003eFlo encourages little ones to be bold, be kind and shine in their own special way, reminding everyone that true grace comes from being happy just as you are.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53071140290898,"sku":"SOF208","price":14.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF208_greybg.jpg?v=1776252940"},{"product_id":"chloe-the-plush-long-leg-white-chick-30cm-sof206","title":"Chloe The Plush Long Leg White Chick 30cm","description":"The Chloe The Plush Long Leg White Chick 30cm is an adorable soft toy that will delight any child or collector. With long, floppy legs and a charming expression, this huggable chick is ready to become a cherished companion.\u003cbr\u003e\u003cbr\u003eChloe the Chick is a bright little duckling with fluffy bright white feathers and a mind that sparkles even brighter. Clever, curious, and wonderfully quick-thinking, shes the brainy leader of her feathered friends. Whether shes solving tricky puzzles, planning fun adventures, or guiding her flock safely across the pond, Chloe always knows just what to do. Her confidence comes not from being bossy, but from caring deeply about her friends and wanting everyone to feel included and happy. \u003cbr\u003e\u003cbr\u003eShe listens, encourages, and inspires, making her the heart of every team. With her cheerful chirps and brilliant ideas, Chloe shows little ones that being smart is magical-and that great leaders are kind, thoughtful, and full of joy.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53071540650322,"sku":"SOF206","price":14.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF206_greybg.jpg?v=1776253018"},{"product_id":"claire-the-plush-crab-16cm-sof196","title":"Claire The Plush Crab 16cm","description":"The Claire The Plush Crab 16cm is an adorable and cuddly companion, perfect for snuggling up with during story time or playtime.\u003cbr\u003e\u003cbr\u003eMeet Claire the Crab, a talented, sweet-natured character with a knack for keeping life beautifully organised. Always busy and bustling about, Claire loves using her many skills-and her well-armed advantages-to fix, craft, tidy, and tweak anything that needs a clever touch. Shes incredibly handy, whether shes building tiny treasures from seashells or rearranging her sandy home until its just right.\u003cbr\u003e\u003cbr\u003eClaire pays attention to every detail and takes pride in doing things properly. But beneath her precision is a warm, gentle heart. She cares deeply for her friends, helping them whenever she can with her quick thinking and capable claws.\u003cbr\u003e\u003cbr\u003eCharming, diligent, and delightfully efficient, Claire brings sparkle and order to every shoreline she scuttles across.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53071585444178,"sku":"SOF196","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF196_greybg.png?v=1776253052"},{"product_id":"jay-the-plush-stingray-44cm-sof197","title":"Jay The Plush Stingray 44cm","description":"The Jay The Plush Stingray 44cm is an adorable stuffed animal that delights both children and adults with its charming, cuddly design. \u003cbr\u003e\u003cbr\u003eJay the Stingray is a cute and affectionate ocean traveller who glides through the seas with effortless charm and a warm, welcoming smile. He loves exploring new waters, discovering hidden coves, and meeting sea creatures of every shape and size. Jay has a gift for making friends wherever he goes-his gentle nature and calming presence make others feel instantly at ease. \u003cbr\u003e\u003cbr\u003eBut while he may seem soft and sweet, Jay is no pushover. If trouble rises from the depths, he can defend himself with a swift flick of his powerful tail and a burst of bravery that surprises everyone. Adventurous, loyal, and quietly strong, Jay reminds the whole ocean that kindness and courage make the perfect pair.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53071624012114,"sku":"SOF197","price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF197_greybg.jpg?v=1776253149"},{"product_id":"coco-the-plush-long-leg-dark-brown-puppy-30cm-sof204","title":"Coco The Plush Long Leg Dark Brown Puppy 30cm","description":"The Coco The Plush Long Leg Dark Brown Puppy 30cm is an adorable stuffed animal that will melt hearts with its cute floppy ears and soft, huggable body. \u003cbr\u003e\u003cbr\u003eCoco the Puppy is a beautiful chocolate labrador with glossy brown fur and bright, eager eyes that sparkle with mischief. Bursting with strength and energy, she bounds joyfully into every situation-whether its a game, an adventure, or simply greeting someone she loves. Coco lives life at full speed, tail wagging like a metronome of excitement. Shes endlessly enthusiastic, always ready to run, jump, play, and explore every corner of her world. \u003cbr\u003e\u003cbr\u003eBut her greatest passion? Food. Coco never stops eating-shell happily wolf down any meal, treat, or crumb she can sniff out, barely pausing for breath. With her huge heart, unstoppable energy, and hilarious appetite, Coco brings chaos, cuddles, and constant joy to everyone around her.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53072067330386,"sku":"SOF204","price":14.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF204_greybg.jpg?v=1776253186"},{"product_id":"monty-the-plush-long-leg-black-puppy-30cm-sof205","title":"Monty The Plush Long Leg Black Puppy 30cm","description":"The Monty The Plush Long Leg Black Puppy 30cm is an irresistibly cute and cuddly companion, perfect for dog lovers of all ages. \u003cbr\u003e\u003cbr\u003eMonty the Puppy is a cute little bundle of midnight-black fluff with a heart as soft as his velvety ears. Though small, he carries himself with boldness and strength, always ready to protect his friends or stand proudly at the front of any adventure. But beneath that brave exterior lies a deeply sentimental soul. Monty loves cosy moments, warm cuddles, and keeping treasured memories tucked safely in his heart. Hes the first to notice when someone needs comfort and the quickest to offer a gentle nuzzle or wag of encouragement. \u003cbr\u003e\u003cbr\u003eWith his mix of courage and tenderness, Monty teaches little ones that true strength isnt loud or tough-its caring, loyal, and full of love.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53072091316562,"sku":"SOF205","price":14.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF205_greybg.jpg?v=1776253225"},{"product_id":"mary-the-plush-long-leg-mallard-chick-30cm-sof210","title":"Mary The Plush Long Leg Mallard Chick 30cm","description":"The Mary The Plush Long Leg Mallard Chick 30cm is an adorable plush toy, perfect for animal lovers and collectors alike. \u003cbr\u003e\u003cbr\u003eMary the Mallard Chick is the tiniest bundle of feathers on the pond, but dont let her size fool you-shes the feistiest little duckling around! With her stunning colours and sparkling eyes, Mary paddles through the water with endless energy and a heart full of kindness. She loves looking after the smallest chicks in the family, guiding them safely through the reeds and cheering them on with happy little quacks. If someone feels shy or scared, Mary is always there with a splishy-splashy cuddle and brave encouragement. She may be small, but shes mighty, caring, and full of delightful ducky spirit. In every ripple of the pond, Mary brings warmth, courage, and chirpy joy.\u003cbr\u003e\u003cbr\u003eDiscover more from The Softies collection, a range of plush toys created to celebrate life's special moments and cherished connections with family and friends.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53072111763794,"sku":"SOF210","price":14.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF210_greybg.jpg?v=1776253261"},{"product_id":"ethel-the-plush-elephant-baby-comforter-sof236","title":"Ethel The Plush Elephant - Baby Comforter","description":"The Softies Baby Comforter - Ethel The Elephant Two Side Short Plush is a cuddly companion for little ones, featuring a charming elephant design and a soothing two-sided plush texture for comfort and security.\u003cbr\u003e\u003cbr\u003eThis adorable comforter combines a soft stuffed animal with a cosy blanket, making it the perfect snuggle buddy for naptime, playtime, and more. \u003cbr\u003e\u003cbr\u003eDiscover the Softies collection for more heartwarming gifts celebrating childhood's precious moments.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53072912023890,"sku":"SOF236","price":10.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF236_greybg.jpg?v=1776257343"},{"product_id":"softies-baby-comforter-talia-white-two-side-short-plush-27cm-x-27cm-sof230","title":"Softies Baby Comforter - Talia - White Two Side Short Plush 27cm x 27cm","description":"The Softies Baby Comforter - Talia - White Two Side Short Plush is a calming and comforting companion for little ones, designed with a soft character style and a clean white colourway.\u003cbr\u003e\u003cbr\u003eCombining a plush character head with a cosy two-sided blanket, this comforter is perfect for snuggles, naps, and moments of comfort throughout the day.\u003cbr\u003e\u003cbr\u003eDiscover the Softies collection for more heartwarming gifts celebrating childhood’s precious moments.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53073800823122,"sku":"SOF230","price":10.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF230_greybg.jpg?v=1776254540"},{"product_id":"willow-the-plush-pink-bear-baby-comforter-sof228","title":"Willow the Plush Pink Bear - Baby Comforter","description":"The Softies Baby Comforter - Willow Bear - Pink Two Side Short Plush is a delightful plush toy designed to soothe little ones.\u003cbr\u003e\u003cbr\u003eThis charming comforter combines a soothing tactile experience with a playful aesthetic, perfect for naptime, playtime, and every moment in between. The two-sided short plush construction offers double the snuggly appeal. \u003cbr\u003e\u003cbr\u003eDiscover more thoughtful presents in the Softies collection, designed to celebrate life's precious new beginnings and little ones.","brand":"Softies®","offers":[{"title":"Default Title","offer_id":53074621923666,"sku":"SOF228","price":10.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0987\/9502\/8818\/files\/SOF228_greybg.jpg?v=1776254540"},{"product_id":"oatey-the-plush-light-brown-bunny-baby-comforter-sof233","title":"Oatey the Plush Light Brown Bunny - Baby Comforter","description":"The Softies Baby Comforter - Oatey - Light Brown Two Side Short Plush is an adorable multi-functional gift, perfect for newborns and baby showers. \u003cbr\u003e\u003cbr\u003eThis charming comforter combines a soothing tactile experience with a playful aesthetic, perfect for naptime, playtime, and every moment in between. 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